Software
with soulSoftware with soul
AI products that have identity, evolve within boundaries, and succeed when users need them less.
The fork
AI is at a crossroads.
One path looks like social media: engagement loops, time on device, attention as the metric.
We think that's a dead end.
The products that will matter—that users will pay premium for, stay loyal to, recommend to friends—are products worth their attention. Not products that capture it.
We call this emergence-optimized AI. Products designed to help you arrive somewhere you couldn't alone—then step back.
Harder to build. Harder to measure. The future we're rooting for.
Six products. One philosophy. More cooking.
Each serves a different need. All share a commitment to emergence over engagement.
Binne
Contemplative Practice Guide
Discover meditation, reflection, and presence exercises suited to your current state. Guided by AI, grounded in tradition.
Visit binne.aiStorieman
AI Story Generation
Stories that hold attention through presence rather than manipulation. Personalized tales for bedtime, learning, and wonder.
Visit storieman.aiTuis
BetaAI Interior Design Partner
Make renovation decisions with confidence. An AI companion that learns your aesthetic preferences and helps you create spaces that feel like home.
Visit tuis.aiHelder
BetaAdaptive Journaling Space
Not a tool you use, but a space that responds. Journaling that meets you where you are, with prompts that arise and fade naturally.
Visit helder.inkMusiek
BetaYour Impulse, Translated to Sound
Hum a melody, tap a rhythm, sing an idea — and hear it become real music. No training required, just your musical impulse.
Visit musiek.aiDiep
For foundersSoul Builder for Founders
A 60-minute AI-guided session that extracts your product's soul and produces documents you can actually use. The methodology behind Immanence, productized.
Visit diep.aiHow we build
Taste Infrastructure
Foundation models are extraordinary—and generic. They can do anything, which means they're not specifically anything.
We build the soul layer: the taste, boundaries, and identity that turn raw capability into products that know who they are.
The Understanding Flywheel
We're building infrastructure where understanding compounds across our ecosystem.
With user consent, what Binne learns about your contemplative practice could make Helder's prompts more resonant.
The moat is trust, not data.
Autonomous Evolution
We're building toward apps that evolve—with AI agents proposing improvements, running tests, and maintaining soul coherence.
Human oversight scales from constant to quarterly as trust builds.
We productized the methodology
The same framework we use to build our apps—soul documents, boundaries, taste codification—we now offer to other founders.
Diep is a 60-minute AI-guided session that extracts your product's soul and produces documents you can actually use.
Try DiepSoul Vault at $20/mo (12-month commitment) or $500 one-time consultation
What if AI optimized for something else?
hello@immanence.inc